Lectures related to Value proposition

Value Proposition: Creation, Delivery, Capture

Explores the creation, delivery, and capture of value for customers through the concept of value proposition.

Business Models: Understanding Value Creation

Explores the essence of business models and the value creation process.

Launching New Ventures: In a Nutshell

Covers the fundamentals of launching new ventures, focusing on strategic decisions and implementation.

Entrepreneurship Essentials

Covers the essentials of entrepreneurship, historical background, and critical topics for modern business success.

Self-Shaving App: Design and Business Model Canvas

Presents a self-shaving app with adjustable blades and various designs, covering the Business Model Canvas, value propositions, and market trends.

Space 4 Entrepreneurs: New Space Economy

Covers the essentials of space venture ideation and business models.

Business Model Canvas: Workshop and Key Concepts

Covers the Business Model Canvas and its key elements for developing business models.

Creating a Value Proposition

Delves into creating a value proposition, exploring types and examples.

Business Model Innovation: Nespresso

Explores the business model innovation of Nespresso, transitioning from coffee powder to capsules and direct selling.

Strategic Marketing: Understanding Customer Needs and Value Proposition

Explores strategic marketing, customer needs, and value proposition for successful marketing strategies.

Business Model Innovation

Explores business model innovation, strategies, canvas models, and the relationship between strategy and business model.

Market Opportunity Navigator: Applying Strategies

Explores the Market Opportunity Navigator for identifying and evaluating market opportunities in innovation and entrepreneurship.

Basics of strategy & value proposition

Covers new venture strategy, competitive advantage, and value proposition in business.

Business Model and Strategy

Introduces the Business Model Canvas to create compelling customer experiences.

Market Entry Strategy: Workshop

Delves into market entry strategy essentials, using examples and exercises to teach students how to position themselves effectively in the market.

Basics of Strategy & Value Proposition

Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.

Launching New Ventures: Intro to Raising and Managing Money

Covers the process of identifying and evaluating business opportunities, developing marketing strategies, navigating the funding universe, seed funding, expansion funding, crowdfunding, and cash management.

Final Pitch & Course Wrap-up

Covers final pitch presentations of innovative ventures by student teams in an entrepreneurship course.

Agile Focus Strategy: Implications

Explores the Agile Focus Strategy's benefits in market selection, risk mitigation, and resource development for innovators and entrepreneurs.

The Sustainable Business Model Canvas: The Company

Explores the key building blocks of a business model and the importance of balancing financial, environmental, and social costs.