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Covers the essentials of a Go to Market (GTM) strategy and emphasizes understanding target buyers, product positioning, and effective sales strategies.
Explores entrepreneurial marketing, pricing strategies, guerrilla marketing, and public relations for innovative start-ups.
Explores marketing essentials for startups, focusing on customer understanding, segmentation, pricing, and unique selling propositions.
Delves into tactical marketing strategies, income statements, pricing decisions, and the influence of digital marketing and user-generated content.
