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Crowdfunding CriteriaDiscusses criteria for choosing crowdfunding platforms and scaling up service-based businesses.
Agile Focus StrategyCovers the Agile Focus Strategy for innovators and entrepreneurs to design market opportunities.
Entrepreneurship EssentialsCovers the essentials of entrepreneurship, historical background, and critical topics for modern business success.
Marketing Strategy EssentialsExplores marketing essentials for startups, focusing on customer understanding, segmentation, pricing, and unique selling propositions.
Launching New VenturesCovers factors to consider when entering a market and achieving significant growth, as well as technology adoption and growth hacking strategies.
Ad AuctionsExplores the online advertisement market, ad types, Google AdWords, auction formats, and bidding strategies.
Entrepreneurial MarketingExplores entrepreneurial marketing, pricing strategies, guerrilla marketing, and public relations for innovative start-ups.