Lectures related to Resource-based view

Covers new venture strategy, competitive advantage, and value proposition in business.

Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.

Explores the key drivers of opportunity identification for launching new ventures, emphasizing alertness, prior knowledge, and cognitive flexibility.

Explores industry evolution, differentiation, and competitive advantage, discussing the impact on firm performance and challenges of change.