Lectures related to Customer lifetime value

The Sustainable Business Model Canvas: The Customer

Explores customer segments, value proposition, and the triple bottom line.

Value Proposition: Creation, Delivery, Capture

Explores the creation, delivery, and capture of value for customers through the concept of value proposition.

Recurrence: Examples

Covers various examples related to recurrence, including mathematical formulas and calculations.

Business Model: Design and Optimization

Covers different business models and the holistic approach to designing them.

Surgibox Business Model Canvas

Covers the business model canvas of SurgiBox, focusing on impact, customers, benefits, activities, costs, and team structure.

Frugal Innovation: Godrej Chotukool Case Study

Delves into frugal innovation using the Godrej Chotukool case study in rural India, exploring business models, challenges, and impact.

Sustainability of Technology: Robotics and Developments

Explores sustainability and developments in robotics technology, focusing on customer value, collaborative palletizing, and the Delta Model.

Business Model: Value Creation and Capture

Explores business models, value creation, and the Business Model Canvas.

Business Model Innovation

Explores the evolution and adaptation of business models, emphasizing customer value, innovation, and change management.

Online Grocery Supply Chain: Customer Value and Operations Setup

Examines online grocery supply chains, customer preferences, market data, and operational models of Ocado and Tesco.com.

Internship Insights: Machine Learning at Nestlé

Details an internship experience at Nestlé, focusing on machine learning applications for predictive maintenance and customer churn analysis.

Go to Market Strategy

Covers the essentials of a Go to Market (GTM) strategy and emphasizes understanding target buyers, product positioning, and effective sales strategies.

Customer-Oriented Organizations

Explores customer-oriented organizations, satisfaction, loyalty, and value in marketing.

Self-Shaving App: Design and Business Model Canvas

Presents a self-shaving app with adjustable blades and various designs, covering the Business Model Canvas, value propositions, and market trends.

Business Model: Theory and Application

Explores business model theory, customer value, revenue streams, and cost structures, using real-world examples to illustrate key concepts.

Entrepreneurial Marketing: Customer Needs & Competition

Explores understanding customer needs, customer value, and analyzing competition for entrepreneurial success.

Marketing & Sales Strategy: Fundamentals and Implementation

Explores marketing and sales fundamentals, lead generation, KPI tracking, and customer communication strategies for business growth.

Entrepreneurial Marketing: Value Proposition

Emphasizes the importance of a strong value proposition in entrepreneurial marketing.

Resilience: Energy Systems

Explores resilience in energy systems, addressing challenges and solutions for ensuring a sustainable energy supply.

Understanding Customers & Competition

Emphasizes understanding customer needs, values, and competitor analysis for entrepreneurial success.