Tactical Marketing: ExecutionDelves into tactical marketing strategies, income statements, pricing decisions, and the influence of digital marketing and user-generated content.
Market Entry Strategy: WorkshopDelves into market entry strategy essentials, using examples and exercises to teach students how to position themselves effectively in the market.
EPFL Strategic Plan 2021-2024Discusses the EPFL Strategic Plan 2021-2024, emphasizing alignment with societal needs, excellence in research, and sustainability.