Covers various aspects of launching new ventures, including identifying business opportunities, entrepreneurial marketing, financial considerations, funding options, protecting ideas, and growth stages.
Focuses on evaluating business opportunities, turning assumptions into testable hypotheses, and using the Market Opportunity Navigator tool with real-life examples.
Covers the core elements of new venture creation and provides insights into launching new ventures, evaluating market opportunities, and testing potential target markets.
Covers key aspects of planning for entrepreneurship, including operations, funding, and team growth, emphasizing the importance of a well-structured business plan.
