Lectures related to Base of the Pyramid: Technologies, Innovations and Emerging Markets

Emerging Markets and Institutional Voids

Delves into emerging markets, institutional voids, ownership, and value proposition in economies.

Business Models: Technologies, Innovations and Emerging Markets

Delves into business models in the context of technologies, innovations, and emerging markets, covering key elements and assessment dimensions.

Value Proposition in Emerging Markets

Delves into value proposition in emerging markets, emphasizing customer needs, differentiation, and key elements of a good value proposition.

Technologies, innovations and emerging markets

Delves into technologies, innovations, and emerging markets, analyzing determinants, characteristics, and governance in non-market settings.

Strategic Marketing: Understanding Customer Needs and Value Proposition

Explores strategic marketing, customer needs, and value proposition for successful marketing strategies.

Smart Solutions for Health Monitoring

Showcases student projects on health monitoring, including a unique parasol and a smart sock for health insights.

Basics of Strategy & Value Proposition

Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.

Innovation in Emerging Markets: Technologies, Innovations, and Economies

Discusses innovation in emerging economies, the Global Innovation Index, and factors contributing to a country's innovativeness.

Value Proposition & Business Model

Explores creating value propositions and business models for various ventures, emphasizing market evaluation and revenue generation.

Market Opportunity Navigator: Evaluate Market Opportunities

Explores the Market Opportunity Navigator tool to evaluate market opportunities and strategies for shaping and improving them.

Social Innovation: Technologies, Innovations and Emerging Markets

Delves into social innovation, exploring effective solutions to social and environmental issues through case studies like Aravind Eye Care and PlayPumps.

Identifying Valuable Market Opportunities

Explores how to identify valuable market opportunities for technologies using the Market Opportunity Navigator.

Innovation Challenges

By the instructor, Yves Karcher, covers innovation challenges, collaboration between marketing and engineering, and customer intelligence.

Market Opportunity Evaluation

Introduces a tool to evaluate and prioritize market opportunities for innovators and entrepreneurs.

Market Opportunity Navigator: Applying Strategies

Explores the Market Opportunity Navigator for identifying and evaluating market opportunities in innovation and entrepreneurship.

Market Opportunity Navigator: Identifying Valuable Market Opportunities

Explores the Market Opportunity Navigator tool for identifying valuable market opportunities in various industries.

Technologies, Innovations and Emerging Markets: Semester Project Workshop Presentations

Covers the development of new services, customer relations, and challenges in emerging markets.

Innovation Management at CSEM

Explores the significance of innovation management, types of innovation, challenges, methods, and the Swiss innovation landscape.

Swiss Research Institutions: Collaborations and Innovations

Explores collaborations and innovations between Swiss research institutions, showcasing various projects and technologies.

Market Opportunity Navigator: Evaluation

Introduces the Market Opportunity Navigator tool for evaluating market opportunities and addresses common questions on market evaluation parameters.