Identifying & Evaluating Business Opportunities

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Related lectures (23)

Explores the key drivers of opportunity identification for launching new ventures, emphasizing alertness, prior knowledge, and cognitive flexibility.

Basics of Strategy & Value Proposition

Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.

Urban Mobility and Spatial Planning

Delves into urban mobility, integrity in research, open science, and academic innovation.

Opportunity Identification

Delves into opportunity identification, evaluating and choosing the best opportunities for firm creation.

Agile Focus Strategy: Market Opportunity Navigator

Discusses designing an Agile Focus Strategy by selecting a Primary Market Opportunity and evaluating market options using the Attractiveness Map.

Competitive Strategy

Covers the fundamentals of competitive strategy, differentiation, and cost leadership, with real-world examples and class exercises.

Strategic Analysis of Air Transport Industry

Offers a strategic analysis of the air transport industry, examining key companies and providing insights for future success.

Basics of strategy & value proposition

Covers new venture strategy, competitive advantage, and value proposition in business.

Market Opportunity Navigator: Implications and Benefits

Introduces the Market Opportunity Navigator, a tool for innovators and entrepreneurs to evaluate which markets to play in.

Corporate Strategy: Resources, Capabilities, and Competitive Advantage

Delves into resources, capabilities, and core competencies' role in competitive advantage, using real-world examples and interactive exercises.

Agile Focus Strategy: Smart Portfolio

Discusses the Agile Focus Strategy, emphasizing the importance of balancing focus and flexibility in market opportunities.

Market Opportunity Navigator: Implications and Benefits

Explores the Market Opportunity Navigator tool for entrepreneurs to identify target markets.

Global Strategies: Implementation Overview

Provides an in-depth look at implementing global strategies and optimizing organizational design for competitive advantage.

Market Opportunity Navigator: Introduction

Introduces the Market Opportunity Navigator, a tool for identifying and evaluating market opportunities for innovators and entrepreneurs.

Market Opportunity Navigator

Presents the Market Opportunity Navigator tool for innovators and entrepreneurs to find valuable markets for their innovations.

Market Opportunity Navigator: Business Tools Integration

Discusses integrating the Market Opportunity Navigator with business tools for strategic planning and market selection.

Academic Writing Guidelines: Business Model Development

Explores academic writing guidelines for business model development in Strategic & Innovative Projects, emphasizing proper citation and original work.

Launching New Ventures: Key Factors Affecting Opportunity Identification

Explores key factors influencing opportunity identification in launching new ventures.

Ergonomics: Presentations

Explores the significance of ergonomics in presentations, emphasizing Logitech's ergonomic products for gaming and office use.

Strategic Marketing and Technology Commercialization

Covers strategic marketing concepts, real-life case studies, and group projects.

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