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Lecture
Agile Focus Strategy: Market Opportunity Navigator
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Related lectures (32)
Agile Focus Strategy: Smart Portfolio
Discusses the Agile Focus Strategy, emphasizing the importance of balancing focus and flexibility in market opportunities.
Basics of Strategy & Value Proposition
Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.
Market Opportunity Navigator: Implications and Benefits
Explores the Market Opportunity Navigator tool for strategic market selection and long-term benefits for innovators and entrepreneurs.
Agile Focus Strategy: Designing Market Opportunities
Introduces the Market Opportunity Navigator and Agile Focus Dartboard for strategic market opportunity placement.
Strategic Analysis of Air Transport Industry
Offers a strategic analysis of the air transport industry, examining key companies and providing insights for future success.
Agile Focus Strategy: Designing Market Opportunities
Presents the Market Opportunity Navigator for agile focus strategy design.
Agile Focus Strategy: Design & Considerations
Discusses designing an agile focus strategy for innovators and entrepreneurs.
Competitive Strategy
Covers the fundamentals of competitive strategy, differentiation, and cost leadership, with real-world examples and class exercises.
Identifying & Evaluating Business Opportunities
Delves into key factors affecting opportunity identification, alertness, cognitive flexibility, and creativity.
Corporate Strategy: Resources, Capabilities, and Competitive Advantage
Delves into resources, capabilities, and core competencies' role in competitive advantage, using real-world examples and interactive exercises.
Global Strategies: Implementation Overview
Provides an in-depth look at implementing global strategies and optimizing organizational design for competitive advantage.
Market Opportunity Navigator
Presents the Market Opportunity Navigator tool for innovators and entrepreneurs to find valuable markets for their innovations.
Market Opportunity Navigator: Applying Strategies
Explores the Market Opportunity Navigator for identifying and evaluating market opportunities in innovation and entrepreneurship.
Market Opportunity Set: Generating Strategies
Introduces the Market Opportunity Navigator tool for identifying and evaluating potential market opportunities in innovation and entrepreneurship.
Mass Customization: mi Adidas
Delves into mass customization through the mi Adidas case study, covering definitions, market fragmentation, product logic, issues, and future strategies.
Market Opportunity Navigator: Introduction
Introduces the Market Opportunity Navigator, a tool for identifying and evaluating market opportunities for innovators and entrepreneurs.
Foundations of ICT: Decision Makers
Covers the foundations of ICT for decision makers, focusing on understanding ICT and digital trust topics.
Developing Your Marketing Strategy
Explores core marketing strategy elements, segmentation, positioning, and customer-centric approaches for launching new ventures.
Market Opportunity Navigator: Implications and Benefits
Introduces the Market Opportunity Navigator, a tool for innovators and entrepreneurs to evaluate which markets to play in.
Market Opportunity Navigator: Implications and Benefits
Explores the Market Opportunity Navigator tool for entrepreneurs to identify target markets.
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