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Related lectures (10)
Launching New Ventures
Covers factors to consider when entering a market and achieving significant growth, as well as technology adoption and growth hacking strategies.
Identifying & Evaluating Business Opportunities
Explores identifying and evaluating business opportunities for technology-driven startups, including market evaluation and firm growth options.
Crafting an Opportunity Exploitation Roadmap and Testing Your Market
Covers the opportunity exploitation roadmap and testing markets for technology-driven startups.
Identifying & Evaluating Business Opportunities
Covers crafting an opportunity exploitation roadmap, testing the market, and key market testing steps.
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Strategic Marketing: Understanding Customer Needs and Value Proposition
Explores strategic marketing, customer needs, and value proposition for successful marketing strategies.
Developing Your Marketing Strategy
Explores core marketing strategy elements, segmentation, positioning, and customer-centric approaches for launching new ventures.
Carbon Removal Technologies: Climeworks Innovations
Explores Climeworks' innovative carbon removal technologies and their impact on combating global warming through direct air capture.
Launching New Ventures - Growing & Scaling
Covers growth metrics, pivoting, scaling, and team growth in technology-driven startups.
Basics of Strategy & Value Proposition
Explores the basics of strategy, market positioning, and the value proposition, emphasizing the importance of a compelling value proposition.
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